Fashion by non-fashion designers


The CLASH Project, edition 2018

What would happen if artists/designers whose background isn’t fashion do fashion? It’s refreshing and trendsetting, like The CLASH Project last weekend in Maastricht, The Netherlands

FASHIONCLASH festival first kicked off in 2009, CLASH Project invites ten artists and designers per year to translate their work into wearable catwalk pieces.

The participants from art and design disciplines are challenged to step out of their artistic comfort zone. All of these ten participants are professionals in various disciplines except fashion.

Have a look of the participants of The CLASH Project, edition 2018:


Aurélie d’Incau, born in Luxembourg in 1990,

Graduated from Maastricht (NL) Academy of Fine Arts and Design in 2017

Discipline: Visual Artist

Nationality: Luxembourgian

Instagram: Aurélie d’IncauFashion by non-fashion designers

Fashion by non-fashion designers


Tim Prins, who was born in Sittard (NL) in 1978, studied architecture at the Technical University of Delft and Sci-Arc in Los Angeles (US)

Discipline: Designer Oh du lieber Augustin

Nationality: Dutch


Fashion by non-fashion designers

Fashion by non-fashion designers


Danika van Kaathoven has a Bachelor Product Design, studied ArtEZ University of the Arts, Arnhem( NL)

Discipline: Product Designer Pursuit of Motion

Nationality: Dutch

Instagram: Danika van Kaathofen


Simone Schuffelen born in 1994 (NL) is a Filmmaker, Comedian, Dragqueen Lady Louise, MC and Singer of Los Dansing Queen

Discipline: Artist and Multi-talent Miss Kraom

Nationality: Dutch 

Instagram: SimoneSchuffelen


Caz Egelie who was born in The Hague (NL) 1994, has a Bachelor of Fine Art and Design in Education, HKU (NL)

Discipline: Visual Artist Curator II

Nationality: Dutch 

Instagram: Caz Egelie


Kris Vleugels born in…..
2011- present Design Academy Eindhoven, Man & Leisure

Discipline: Social Designer  The Emperor’s new clothes Outlines of make believe

Nationality: Dutch

Instagram: Kris Vleugels

Fashion by non-fashion designersFashion by non-fashion designers


Mies Loogman has a Bachelor of Arts (BA) department Man & Leisure, Design Academy Eindhoven (NL)

Safety Suit for Extreme Weather

Events Discipline: Information/Communication/Strategic Designer

Nationality: Dutch

Instagram: Mies Loogman


Dasha Tsapenko is born in the Ukraine and studied architecture and design, based in The Netherlands

Discipline: Product Designer Resistance

Nationality: Ukrainian picture CLASH Project, Dasha

Instagram: dasha__tsapenko

Photo: Ronald Smits

DAE – Graduation Catalog 2017


Cox Janssens has a Bachelor of Arts department Man & Leisure, Design Academy Eindhoven (NL) 

Discipline: Designer, Illustrator Sacrifice for fashion

Nationality: Dutch picture CLASH Project, Cox

Instagram: Conform Cox


Kristofers Rei born in Riga (LV) studied silversmithing  @ Design and Art School of Riga, Design Academy Eindhoven (NL)

Essential Instinct

Discipline: Product Design, Footwear Design, Concept Design

Nationality: Latvian  picture CLASH Project, Kristofers

Instagram: K R I S T O F E R S R E I 

Many thanks to FASHIONCLASH festival & photography: Anton Fayle & Sem Shayne

The CLASH has become an iconic project, forming one of the highlights of the FASHIONCLASH Festival, it’s always stimulating, unexpected, out-of-the-box work.

This year FASHIONCLASH also celebrates the 10th edition of the CLASH Project; 100 CLASH outfits have been created since the first edition in 2009.