Exclusive Sneaker Alert: Y-3 KYASU Unveiled –Yohji Yamamoto and Adidas Subvert Sporting Codes

Exclusive Sneaker Alert: Y-3 KYASU Unveiled
FW23;OG;Y-3GENDO;FARAGO;LONDON;FTW;MALE/FEMALE

Imagine a sneaker breaking all the rules. Yohji Yamamoto and adidas teamed up to create something wild and different. Crafted to mimic the elegance of an adidas classic but carved from an unconventional mold, the Y-3 KYASU is a masterstroke of simplicity. A suede upper, a bold rubber shell-toe, and a streamlined sole—stripped back, yet impactful. It’s not just a shoe; it’s an artistic expression.

Exclusive Sneaker Alert: Y-3 KYASU Unveiled –Yohji Yamamoto and Adidas Subvert Sporting Codes
FW23;OG;Y-3GENDO;FARAGO;LONDON;FTW;MALE/FEMALE

Beginning as an attempt by the Y-3 design team to create a shoe that resembled an adidas Superstar cast in concrete, the Y-3 KYASU seeks to challenge the conventions of footwear design. The boundary-pushing silhouette itself features a decidedly minimal construction comprising only a rubber shell-toe, an exaggerated PU midsole, a suede upper, and laces. Lacking an insole or strobel, the upper is stitched directly onto the soft, lightweight midsole for a stark and brutal yet expressive look.

Exclusive Sneaker Alert: Y-3 KYASU Unveiled –Yohji Yamamoto and Adidas Subvert Sporting Codes
FW23;OG;Y-3GENDO;FARAGO;LONDON;FTW;MALE/FEMALE

What sets it apart?

What sets it apart? Its collapsible design and sturdy outsole make it stand tall. With an entirely collapsible upper and due to its thick, brick-esque outsole, the Y-3 KYASU can be stood vertically, offering a striking silhouette that viscerally encapsulates Yohji’s avant-garde design vision.

A fearless exercise in minimalist design, the Y-3 KYASU arrives in both a high and a low cut execution and is available globally at adidas.com/y-3, on CONFIRMED, in store, and through select retailers.

Exclusive Sneaker Alert: Y-3 KYASU Unveiled
FW23;OG;Y-3GENDO;FARAGO;LONDON;FTW;MALE/FEMALE

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