American high-end fashion brand Michael Kors is set to collaborate with the interactive mobile AI fashion game FashionVerse, which was co-founded by fashion designer Tommy Hilfiger. The ongoing collaboration, which was set from March 6th – March 10th, involves the Michael Kors brand integrated into the fashion game so players can experience “the life of a Michael Kors woman.”
Players are supposed to dress up models with real-world Michael Kors RTW items and accessories. On completion of all five challenges, players are rewarded with an exclusive Michael Kors digital handbag.
Since the launch of the FashionVerse game six weeks ago, it has seen almost two million downloads and the creation of more than 5 million fashion scenes.
Coty Launches Three New Collective of Fine Fragrances Under Infiniment Coty Paris Line
Cosmetics brand Coty has launched Infiniment Coty Paris, a new line of fine fragrances. The new line of fragrances was created by Coty’s chief executive, Sue Nabi, and Nicolas Vu, with whom she previously established the skincare brand Orveda. Licenced to Coty, Infiniment Coty Paris made its debut during the Paris Fashion Week with three collections of 14 high-end fragrances. Stay up to date on the newest in the world of Fashion, Arts, Beauty and Lifestyle; Follow FAB on Instagram.
“Infiniment Coty Paris bridges the past and the future,” remarks Coty in a statement. The line’s goal is to preserve Coty’s brand identity while introducing a bold vision for the future. One which would “blend art, science, and emotion” in one collection.
High-end Fashion Brand Tommy Hilfiger Releases “Kendall and Friends Spring 2024” Campaign
It’s a moment of congratulations to Kendall Jenner as she joins the Tommy squad with its Spring 2024 campaign. Photographed by Renell Medrano, the campaign cast of Kendall’s friends includes musician and model Ebony Riley, model and singer Fai Khadra, actor and DJ Travis Bennett, model and designer Devon Lee Carlson, and her high school friend Hannah Logan.
“Tommy makes great classics, reimagined for today. Each year, he takes timeless essentials, from the Oxford shirt to the blazer and polo, and makes them feel fresh and new. I’m so excited to be a part of his journey of modernising the idea of Classic American Cool in this celebration of friendship,” stated Kendall.
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