Beauty has definitely evolved in more ways than one. There was a time when makeup was a way of simply accentuating your natural beauty and features, but today your makeup routine defines who you are and can set the tone for the concept of your entire outfit.
We are definitely bolder and more creative with makeup today than a few decades back. One of the most popular beauty trends would have to be the glow and highlight trend. Whether subtle or over the top, highlighting your face is a major part of an everyday makeup routine.
Various brands have created a wide range of highlighters to choose from. Powder, cream or liquid – it is up to you and your preferred level of glow. Makeup artists recommend that you highlight the highest points of your face or in other words the places most likely to catch the light.
Some of the most popular highlighter brands would be MAC, Huda beauty, Anastasia Beverly Hills, Fenty Beauty, and Becca Cosmetics just to name a few. Brands like Iconic London have the most sought after liquid highlighters, while Farsali created a liquid glow serum that is applied as a makeup base that provides glow underneath your foundation as it actively takes care of your natural skin.
We all appreciate skin that exudes that healthy glow. Brands such as Fenty beauty, Huda beauty, Tom Ford, among others, have created full body glow highlighters.
The idea behind Fenty beauty’s “body lava” came from its founder Rihanna. The Barbados beauty used to crush her shimmery shadows and mix the powder up in her body oils. So when she launched her cosmetics brand she, naturally, had to come up with a product that solved her need for shimmery legs throughout the summer.
Huda Kattan founder of Huda beauty had the bright idea to create a body shimmer that would give you that insane glow with a bronze after effect that makes your skin seem properly hydrated and moisturized. Pantyhose give the illusion of a slight shimmer on your legs and so she created a body shimmer and named it “ Not Your Mama’s Panty Hose.” This liquid body shimmer can be used underneath your makeup, all over your body, on your lids as eyeshadow and on your lips to add a bit of shimmer to your gloss. This creative product is a gift that just keeps giving.
These products are not only fun, but they also keep your skin looking succulent and healthy. A little sparkle never hurt anybody!