AIGNER returns to Milan Fashion Week on September 21st, showcasing its new
Spring/Summer 2024 collection inspired by the artistic dimension of the arts and crafts
movement of the late 19th century.
The main themes of the movement are the return to craftsmanship as well as the use of
high-quality materials of natural and sustainable origin—both being key elements of
the new collection. These are interpreted visually through colours derived from the floral
and naturalistic universe, lush and refined patterns, and through luxurious specials of the
classic bag series.
The floral pattern “Honeysuckle”, inspired by the works of William Morris, one of the
founders of the Arts and Crafts movement, is the central design element of the SS24
fashion show and is used in various ways in the collection and show.
Between striking and sculptural designs
Christian Alexander Beck, Creative Director of AIGNER, presents contemporary and
exceptional fashion looks, alternating between striking and sculptural designs, oversized
looks and sheer ensembles with an artistic approach. Suits with crop tops and low
rise baggy pants in wool georgette and nappa leather, figure-hugging tops, skirts
and dresses and shiny patent leather mini-dresses all feature in the show. Printed tulle
bodysuits in the season‘s signature pattern Honeysuckle creates an interesting tattoo
look and are worn alongside oversized leather trench coats, utility jackets, and mini
skirts. Crop tops, tops, skirts, and dresses made of Hypertube—a sheer silk emblazed
with flowers made of silicone—create an artistic 3D effect on the clothes.
Leather goods have always been at the core of the Munich-based brand. At the show,
several must-have bags and classics are presented alongside some new limited-edition
items to complement the looks created for AIGNER‘s return to Milan Fashion Week.
Exclusively for the Fashion Show, AIGNER presents its famous signature bag, the CYBILL
Bag, in the Stretch and Stretch Mini versions with different finishes—one in grained
leather with gold and silver metallic studs, and the other one in shiny leather with
crocodile pattern.
Highlight of the show
A great highlight of the show is the CYBILL Bag Honeysuckle, a special edition of the
CYBILL Bag Stretch and a real icon whose name is protected worldwide—no other bag
is allowed to carry it. It comes in a medium and mini version in the colours “Pearl” and
“Luxe Blue”. The floral pattern is applied to the leather via a digital printing technique.
Like all CYBILL Bags, the specials are handmade in AIGNER‘s partner factory in Italy
and once again stand for detailed craftsmanship and the highest quality materials. The
specials will be available in store and online immediately after the show.
NOVA Bag Honeysuckle
Also available after the show is the NOVA Bag Honeysuckle. The special edition
is inspired by a vintage model from the AIGNER archive. Its reduced, clear design
language stands in exciting contrast to the expressive floral print. The statement handles
in horseshoe shape are a subtle reference back to AIGNER‘s brand DNA. The special
edition is available in three sizes in the colour “Pearl”. A special detail is the floral
Honeysuckle motif in woven jacquard fabric, which is produced in a small manufactory
in Italy.
The CELESTE Bag with retro features has been created in both handbag and belt bag
versions, in four different sizes in smooth leather with floral embossing as well as a
handbag in patent leather.
The TRIA focuses on simple shapes in three sizes, in hammered and crocodile-effect leathers that emphasise the craftsmanship involved, combined with special piercing type metal rings and magnetic logo fasteners.
Finally, exclusively for the fashion show, comes the OUT AND ABOUT Bag, a rigid
casket-type clutch in crocodile-effect grained leather with a logo-embossed metal
clasp.
The selected hues vary between natural Coal Brown, Warm Taupe, Resin Yellow,
Garbanzo Yellow and Tanned Yellow, alongside contemporary Luxe Blue and Washed
Blue. Designs taken from the brand’s archive are reinterpreted in a contemporary way,
using sustainable leather and pursuing the Arts and Crafts movement‘s goal of using
high-quality natural materials. The seasonal print combines the expressiveness of nature
with AIGNER‘s heritage: flowers, buds and the iconic logo.
Accessories
Accessories include gold and silver necklaces, bracelets, rings, earrings, ear and lip
cuffs, piercings, brooches and logo-inspired jewellery with crystals and semi-precious
stones such as lapis lazuli, onyx and tiger‘s eye, all of which echoed the seasonal
colours.
The smooth and grained leather shoes also have strong and striking features, such as the
pumps with a logoed sculpted heel, which is repeated on the high leather and patent
leather boots, also in jacquard featuring the Honeysuckle pattern, and on the thigh-high
cuissardes.
With this collection, AIGNER lays a strong focus on the natural beauty of materials and
craftsmanship being aware of the impact of fashion and design on contemporaneity
and future developments. Related: Diversity Of Artistic Expression In The 21st Century.
