Continuing the ideal of stylistic research and freshness, Borsalino presents its new campaign dedicated to the Fall-Winter 2025 collection
Through the lens of photographer Pablo di Prima and the art direction of Agata Belcen, the brand’s heritage is translated into a series of portraits full of personality where the hat from a simple accessory becomes the characterizing feature of a style that, while leaving room for novelty, does not want to give up being the spokesperson of a personal statement: from the more classic models in wool felt revisited with contrasting linings, such as Federico and Alexander, to those with bolder shapes with denim details, such as Heath and Tess. In this contemporary elegance there can be no shortage of graphic details inspired by regimental ties, floral patterns and motifs from ancient Persian carpets, which find their perfect match in Melanie, Andrea, Leslie and Paris.
The Borsalino style is reconfirmed as contemporary without sacrificing its natural elegance,
transforming into a relaxed chic in which the hat defines the identity of the person wearing it.
Credits
Photographer – Pablo di Prima @MA+Group
Art direction and styling – Agata Belcen @MA+Group
Casting Direction – Barbara Nicoli & Leila Ananna @MA+Group
Model – Erika @WaveMgmt
Model – Nyaboth @TheClaw
Model – Noah @MonsterMgmt
Hair – Davide Perfetti @Blend
Makeup – Tanja Friscic @Blend
