Athleisure is a combination of two clothing styles: athletic and leisure. The trend blends athletic wear with everyday clothing. Through improvements in technology and textile techniques, athletic wear was developed to be more comfortable and stylish. As more people embraced jogging and aerobics, clothing brands like Adidas and Nike began producing stylish and functional sportswear that could be worn outside the gym. The hybrid is an innovation we didn’t think we needed; it is so functional and versatile that you don’t have to clad yourself in the hard jean fabric for a long while.
Athleisure: Blurring The Lines Between Athletic And Casual
Style Evolution Part 2 – The Evolution of Athleisure
The 1980s and 1990s saw sportswear gain mainstream fashion acceptance. Tracksuits, sneakers, and branded sweatshirts became popular, influenced by hip-hop culture and sports icons like Michael Jordan. The decade’s obsession with logos and branding helped cement sportswear as a fashion statement. The early 2000s marked a shift towards wellness and physical health. Yoga has become a global athletic trend. Brands like Lululemon capitalised on this trend by creating stylish, high-performance activewear. Yoga pants and leggings have become a big trend and an important item in every wardrobe.
2010s: Athleisure Explosion
The 2010s witnessed the explosion of athleisure, driven by changing lifestyles and the rise of social media influencers. Comfort and functionality became priorities, with leggings, sports bras, and hoodies dominating fashion runways and streetwear alike. The integration of technology, such as moisture-wicking fabrics and ergonomic designs, further blended the lines between athletic and casual wear.
2020-Present: Sustainable and Luxury
Today, athleisure continues to thrive, with a growing emphasis on sustainability and luxury. Brands are incorporating eco-friendly materials and ethical production practices, responding to consumer demand for environmentally conscious fashion. High-end designers like Stella McCartney and Alexander Wang have also embraced athleisure, creating collections that merge luxury with athletic aesthetics. Stay up to date on the newest in the world of Fashion, Arts, Beauty and Lifestyle; Follow FAB on Instagram.
How to Build the Perfect Athleisure Wardrobe
An Athleisure wardrobe provides comfort and functionality in the same package. Based on your styling skills, an Athleisure outfit could be worn to and blend into the most unconventional spaces. Therefore, you should be intentional about putting every piece together. FAB Recommendation: Shop Athleisure from Bojang.
- Go for quality and durable pieces.
- Choose a mix of colours: tank tops, hoodies, leggings, tops, jackets, and joggers. This will help maximise versatility.
- Don’t forget to shop for eco-friendly pieces. Save the planet!
· Incorporate a couple of trendy athleisure. Feel free to blend it into your personal style.
What you need to be a sustainable brand: Sustainability Checklist
